Look and you’ll find thousands of young web designers fresh out of school, with extremely similar credentials and portfolio sites to compare. What makes me different?
I’m an entrepreneur who’s developed multiple businesses of my own—and websites to represent them—over the course of three decades. I understand the big picture. See my sites:
I’m a graphic designer with three decades of experience in print, presentation and web, working for major companies throughout New York City, and utilizing professional-level skills in video, audio, photo, illustration, animation, and text. See:
I’m a web designer with over two decades of experience, versed in all of the latest web design trends and standards, and expert in search engine optimization. See:
In addition to web design, over the years I’ve filmed and edited videos, created soundtracks, recorded and engineered audio, created designs and animations for training videos and DVDs, designed books, ads and presentations, created logos, and worked as a writer and an editor. As your web designer/developer, all of these additional skills will be at your disposal.
You can learn more at NewYorkMultimedia.com
If you have already established a brand, we can create a website that is fully consistent with it. If you do not already have a brand, I can help you choose a name and URL, design your logo, and establish your brand’s color palette and design conventions.
I can help you to navigate all of the otherwise daunting subcomponents of the web design and development process, including business strategy, IA (information architecture), copywriting and editing, typography, color theory, graphic design, UX (user experience), animation, usability testing, and hosting.
For the past two decades I’ve been immersed in Search Engine Optimization, during which time I’ve ranked several sites above-the-fold of page one. For an example, see one of my own sites dominating page one of Google in paid results, organic results, maps, and the Knowledge Panel.
To promote a book that presents a challenging new theory of rhythm and drumming technique
To showcase a musician’s bands, biography, and credentials to concert promoters and fans
The preciousness of children and the need of a child therapist to gain the trust of the child’s parents
To market jazz bands in New York via search engine discovery
To market a designer’s skill in creating and combining multimedia components into web, print and presentation designs
To provide in-depth information for a retirement community and its location
“I’ve had the pleasure of working together with Chuck over the past several years. He designed my most recent website and improved the SEO for my previously existing website. By working with Chuck—and yes, you can actually sit with him and collaborate—you can get material that really speaks to your market and appeals to your eye. This one-on-one collaboration allows you to communicate what is special about your product or venue in a way that you never could with an agency that would surely have a superior know-it-all attitude.”
To plan a website that will be an organic representation of the unique value that you and your business offer, we will begin with a one-on-one meeting of flexible length so that I can learn all about you and your vision for your site and your future.
Rather than offering you a set number of designs to choose from and a set number of revisions tied to specific dates, I prefer to develop your website collaboratively and iteratively together with you. During this process, the shape of your website will take place organically as you teach me about your goals, preferences, and the unique identity of your business, and I teach you about branding, design, copywriting, usability, and search engine optimization.
Conventional web design is based on flat fees that create an incentive for the designer to increase profit by reducing work hours; the client and designer’s interests are at odds.
Organic web design is based on hourly fees that create an incentive for the designer to work—and bill—no more or less than needed; the client and designer’s interests are aligned.
Throughout the process, you will own the design and code and will have the freedom to switch to a different designer at any point in time, should you choose to do so.
My fee is based on the time I invest in a project. Currently, my rate is $120 per hour for non-rush projects. New projects begin with a deposit; subsequent invoices are sent periodically and are due upon receipt. I consider it an essential part of my job to keep the total hours billed as low as possible for any given project. My goal is that you will receive the greatest possible value at the lowest possible expenditure.
The cost of a website can vary widely depending on many optional variables, including whether we design from a blank slate or do a make-over of your (or another) site’s existing design, the quantity and quality of your site’s assets (photos, videos, illustrations, copy), whether you provide these assets or we develop them together, and whether your site requires a database, eCommerce features, or animations. Together we will choose the best approach to prioritize the scope of these component parts to best achieve your vision within your budget.